Mon, 07 Feb 2011

Triumph introduces adventure tour programme for 2011

• Triumph launches worldwide adventure tour programme in collaboration with Edelweiss Bike Travel
• Five adventure tours planned for 2011
• Four include the use of Triumph brand new adventure bike, the Tiger 800XC
• The fifth is a trip to Triumph's biggest European party, TriDays

Following the successful launch of Triumph's new Tiger 800s in January 2011, the Midlands-based motorcycle firm is announcing a worldwide adventure tour programme in 2011, utilising its critically-acclaimed new Tiger 800XC. Run in cooperation with Edelweiss Bike Travel, the world's largest and most respected motorcycle tour company, the five adventure tours, which range from 11 to 16 days and feature trips around the UK, Austria, North Africa and Thailand, are being offered from June 2011.

Three of the trips will start with an exclusive tour of Triumph's state-of-the-art factory in Hinckley, in Leicestershire, before taking riders to the iconic Isle of Man, the beautiful Scottish Highlands or on a European tour to Austria for the annual party that is Triumph's Tridays Festival - the world's largest Triumph motorcycle event. Adventurers looking for a Sahara experience can take on the North African Triumph Adventure Tour, while an Asian trip around stunning Thailand is scheduled to take place in December.

With the exception of June's Tridays tour in Austria, which is conducted using the participant's own motorcycle, Triumph Adventure Tours include use of Tiger 800XCs for the duration of the trip. All tours are led by Edelweiss' knowledgeable and experienced tour guides and include all accommodation and a fully equipped support van.

"Following the introduction of the new, go everywhere, Tiger 800XC, the obvious next step was the introduction of Triumph Adventure Tours, allowing customers to experience the motorcycle in its natural environment, without having to go through the long and difficult process of researching and planning their own trips," said Paul Stroud, Triumph's director of sales and marketing.

"We have chosen to partner with Edelweiss as they are the best in the business, having run over 1600 motorcycle tours in over 180 destinations over the past 30 years. Their expertise and local knowledge gives customers the reassurance that the trips - that often turn into experience of a lifetime - will be well run with good hotels, exciting roads and a high level of backup. Each tour will be led by an Edelweiss tour guide, with another guide following in a support van. It means that participants can get on with what we all love to do on a motorcycle touring holiday - enjoying the ride and the great destinations with a bunch of like-minded people."

Triumph has plans to extend the worldwide adventure tour programme with an even wider range of itineraries available from 2012.

Further information on Triumph Adventure Tours can be found by visiting www.triumphmotorcycles.com or by calling +43 5264 5690